*This was completed during my time at Soapbox Agency in my role as Art Director with a team of 2 other graphic designers.
The Client
Pick’d Powders is a microgreen powder that can be mixed into food and drinks. They wanted packaging that was minimal and catered to their predominantly female audience.
The Creative Brief
– Packaging design for a label and a box
– Brand Identity (logo, icon, patterns, type rules, line identity, brand voice guide, audience personas)
Packaging
Version #1
Version #2
Version #3
Final designs
Brand guide
Social
